Technical Overview

A real-time, enterprise grade and secure data platform that’s built for speed.

Streaming data is collected and processed in real-time...

The Apmetrix platform supports web browsers using a simple Javascript SDK which sends and processes data immediately and is made available for viewing.

In addition, we provide native SDK’s for many platforms including mobile, smart devices, games and apps. Data is streamed into the platform in real-time via our server gateways.  Even if a device is offline, data is queued up internally and then forwarded on to the gateways when connection has been re-established.  This is crucial for measuring accurate retention and engagement metrics.

...along with data provided by external third parties...

The Apmetrix platform supports automated data collection on a scheduled basis from virtually any source including; third party vendors,  reference data, API’s, Excel uploads, scheduled file downloads and other database connections.

In addition, we provide a full data warehouse unlike other providers that only connect to your data.  As a reult, we provide reliable access to historical data even if the data source cannot be accessed.

...along with data provided by external third parties...

The Apmetrix platform supports automated data collection on a scheduled basis from virtually any source including; third party vendors,  reference data, API’s, Excel uploads, scheduled file downloads and other database connections.

In addition, we provide a full data warehouse unlike other providers that only connect to your data.  As a reult, we provide reliable access to historical data even if the data source cannot be accessed.

...then processed and stored...

Real time and batched data are then ETL (Extract, Transform and Load) processed and data is stored and made available for reporting.

Processes include:

  • Sessionization
  • Segmentation
  • Aggregation
  • Scoring
  • Correlation
  • Modeling
  • Query Handling
  • Predictive Analytics

...and made available immediately for viewing.

Once all the data is processed and stored, the data is made available immediately for reporting using our data modeling and visualization tools as well as numerous other methods.

View data any way you like including;

  • Any HTML5 compliant web browser (no need for iOS or Android apps)
  • Email
  • API’s
  • R/SAS
  • JDBC/ODBC Compliant Programs (Tableau etc.)

...and made available immediately for viewing.

Once all the data is processed and stored, the data is made available immediately for reporting using our data modeling and visualization tools as well as numerous other methods.

View data any way you like including;

  • Any web browser (Full HTML5 Compatability – No iOS or Android Apps Required)
  • Email
  • API’s
  • R/SAS